Marketing has become a crucial part of any business’ plan, no matter the industry. Marketing is what keeps a brand relevant to consumers and gains them an advantage against competitors in their market.However, depending on your business’ size and budget, it can be...

Super Bowl Sunday, a day full of football, food, family, friends, and fierce competition between the ads. This year 30 second commercial spots cost around $5.6 million. Super Bowl LIV's matchup between the 49ers and Chiefs proved to be a pretty good and entertaining...

With the New Year comes resolutions and goals but also reflection and cringing at the last year. So, here at Nicolet Creative we are looking back on major ads, ad campaigns, and brand experiences of 2019 that made us feel something.That’s essentially what advertising...

To most, marketing a product-based business appears to be easier than marketing a service-based business. Product-based brands simply have a more straightforward approach to communicating with consumers, since they have a very specific item to focus on.Truthfully,...

Trends come and go so quickly, it’s hard to know when to actually participate or just wait until they pass. In the digital marketing field, it seems that much harder to keep up with all the new technology, analytical capabilities, and updates in social media tools and...